Vietnam Soft Drinks Market

Soft Drinks is a product of FMCG industry, it has a large consumption in the top products with the highest sales in this group. In the world, this is also the item that many famous brands invest and participate in.

In Vietnam, according to estimates of the Vietnam Beer and Beverage Association, there are about 1800 beverage production establishments. The annual growth rate increases steadily at 6-7%, while in other markets such as France and Japan, it is expected to reach 2% per year.

1 / Vietnam Soft Drinks Market

Nowadays, consumers are witnesses to the explosion of the Vietnam Soft Drinks Market with a wide range of products, such as: carbonated soft drinks, non-carbonated soft drinks and bottled mineral water.

PepsiCo and Coca-Cola are holding the position of the two largest corporations in the non-alcoholic beverage industry. The market Capital of Coca-Cola is 186 billion dollars & PepsiCo is 147 billion dollars. Coca-Cola focuses on producing soft drinks while PepsiCo sells both drinks and food. Well-known leading beverage brands in the world such as Coca-Cola, Pepsi, 7-up, Fanta, Sprite, Mirinda, Lipton, ... also meet a significant part of consumer demand.

In particular, many different products of Coca-Cola occupy a large part of the display space of beverage products at major supermarkets, shops …. “Original taste Coca-Cola products” are still the top choice for customers. In addition, Coca-Cola products with coffee are also new attractive options for customers. PepsiCo with its strength is no less competitive because they has launched many products: Pepsi, Mirinda, Sting, 7up, …

Domestic beverage companies flourished and rose to become reputable and quality Soft Drinks companies, may be mentioned as: Tan Hiep Phat, Tan Quang Minh, Nestlé, Kirin …The domestic products always focus on the taste of customers and Fruit-flavored drinks are also popular: orange, mango, strawberry,… All of this contributes to the diversity in Vietnam’s beverage market. Read on to find out Suntory PepsiCo In Vietnam

2 / Soft drinks wholesale prices in Vietnam

Besides the quality competition, price competition is also a challenge for manufacturers. In Viet Nam, most of the beverage users are manual workers. Therefore, the product must maintain quality & price must be suitable for customers. The promotions are constantly opened in order to attract as well as reach customers as quickly as possible. At present, the wholesale prices of soft drinks in Vietnam are not much different.

Our range of soft drinks includes wholesale coke products, wholesale fanta products and tonic wholesale products, … In addition, Our main activity is exporting a complete range of FMCG products to wholesalers.

Consumers have more product choices than ever before. Multinational enterprises are facing stiff competition from domestic companies in many aspects such as quality, price as well as marketing strategy focusing on more specific target customer segments.

3 / Exporter and wholesaler of soft drinks

With over 10 years of experience, we specialize in exporting inexpensive soft drinks by containers. We guarantee to provide you with professional services, genuine goods with wholesale prices. If you are looking for soft drinks suppliers or wholesale agents in Vietnam. Please feel free to contact Asia Grocery for the best wholesale price.